An Update on our PR Campaign for Vitamin D

If you’re a regular reader of the Cherish blog, you may remember our post on the PR campaign for Vitamin D back in September 2020.

We thought we’d update visitors to our site on the outcome of the campaign which set out to increase awareness of the benefits of Vitamin D in the fight against Covid-19.

On behalf of a group of eminent scientists, we set about to engage UK media on the importance of …

Hello 2021! We’ve had a great start to the PR year

We’re one month in and here at Cherish HQ, we’re having a storming start to the new PR year.

We have welcomed three new Cherishers to our PR and influencer team. We have had a new baby, and we’ve delivered brilliant PR campaigns for several truly innovative start-ups and scale-ups. Where do we begin?

First of all, a big welcome to our new Senior Account Executives Melissa Antoniou and Amelie Sarah Fekar who joined us …

TRUMP AND BRAND CONTROVERSIALSM

Love him or loathe him, Trump has consistently held the front pages of Europe’s biggest media outlets over the past week with his unpolitical comments and general lack of social etiquette. Europe’s political pains aside, watching Trump in action on Brexit, on Russia and even on our much loved Royal Family, is a little like watching a car crash. As it unfolds in front of you, you are drawn to it, reeling and horrified from …

Flower Power: The RHS Chelsea Flower Show Trend Guide

That time of year has once again arrived where thousands of visitors descend on a blooming part of London to see some of the world’s most talented gardeners’ showcase their work. The RHS Royal Chelsea Flower Show has started in spectacular style, and in tradition was opened by a visit from The Queen. In our latest blog we share our top trend guide to see at the horticultural show of the year.

Hiller: A Royal …

St. Patrick’s Day – Cue Emerald Hues To Celebrate

The nation will putting up decorations and donning emerald clothes this weekend as we mark St. Patrick’s Day. Synonymous with fun, celebration and Irish luck aplenty, many of us will be marking the day with our own form of celebration.

Across the pond, Chicago famously turns the river that runs through the city bright green – making it a hard-to-miss event. Closer to home we have the annual St Patrick’s Day parade in London taking …

Goodbye NME: The impact of digital publishing

This week NME announced the closure of its weekly print magazine after 66 years as part of its move to digital publishing only. NME will have some fellow magazine buddies though, as other British titles – such as Look, Glamour, Newsweek and Loaded – have also too made the jump to the world of digital publishing.

Here at Cherish, we certainly feel a twinge of sadness saying goodbye to NME magazine. It’s like bidding farewell …

MWC 2018 ROUND-UP: STAYING CONNECTED WITH CONSUMER TECHNOLOGY

The Europe’s biggest consumer technology show, Mobile World Congress 2018, wrapped last week in Barcelona, Spain. We loved reading about the interesting technologies that were revealed, including the flying taxis, courtesy of Huawei; Nubia’s Supercar-inspired Gaming Phone and headset from Modius that sends electronic pulses to help lose weight, so we’ve compiled our favourite consumer technology stories from #MWC2018 below.

Richa Kundnani: “As a loyal android user, it was exciting to see the launch of …

The Best Media Relations Agency Award Goes to…

It’s a busy time in the Cherish office, with summer coming to a close and Christmas in full swing for the lifestyle industry, but we wanted to take a moment out to share some great news with you all. Cherish has been announced the winner in the ‘Best Media Relations Agency – London’ category & ‘TMT Excellence Award for Communications Strategy 2017’ category in the 2017 TMT News Media Awards.

The 2017 Media Awards from …

INTRODUCING OUR OVER THERE NETWORK PR PARTNER IN GERMANY

Earlier this year, Cherish launched its very own international agency network, Over There, to bring together the brightest boutique PR agencies from across Europe and beyond, into one easy-to-manage PR network.

We’re proud to be working alongside network co-founder, HotDot in Berlin. We asked MD Anja Weinhold to tell us more about her agency.…

Cherish PR expands consumer technology team with latest recruit

Spring has been a busy time in the Cherish office. Product launches, campaign kick-offs and most recently we have had a new member of the consumer technology team join us. With over six years’ experience in the bag, working with the technology sector, Holly Forrest brings a wealth of knowledge to the team.

Having previously worked with household brands, including EE and Avast, Holly’s experience is varied. After beginning her career in the security sector, …