The changing of seasons usually pairs with a style transition. Summer is a time to not only transform your wardrobe (hello shorts and summer dresses) but also give your beauty routine an overhaul. Below we take a look at some of the top summer beauty trends, from make-up to hair and skincare.
The ‘no make-up’ make up
First up in a beauty trends round-up is a bold move. Put the eyeliner down. This trend …Read More
Festival season is officially underway, from popular music events such as The Great Escape and Download to foodie festivals like Taste London which have already taken centre-stage this year. With an increasing number of summer-time festivals happening, and the consumer appetite seems ever-growing, it got us thinking – does experiential marketing at festivals really work?
Festivals are a big deal. Thousands of people flock to a particular city, …Read More
The UK is ranked third in the world by the Organisation for Economic Cooperation and Development for the number of startups created, proving that there’s a huge entrepreneurial spirit in the nation. However, what’s shocking is that 1.98 million SMEs in the nation still don’t have a website even though 90% of households have Internet access. In this century, a business isn’t just about “bricks-and-mortar”. It’s so crucial for your business to have a digital …Read More
As we enter into June, there’s no arguing that Summer is definitely upon us. Often, people seem to think that a whole new season means buying a whole new wardrobe, but that really isn’t the case. With a few simple summer fashion accessories you can easily breathe new life into your existing outfits and make them feel fresh for the season. We wanted to outline our favourite shapes, colours and silhouettes for this season’s accessories, …Read More
Let’s face it, commuting can be a drag. The mundane routine, forced to be placed in close proximity to your fellow commuters – all before 9am – can push anyone to their limits. But here’s the secret, commute hacks. They have the ability to turn any commute headache into a happy commute. Here Richa Kundnani, resident commute guru, shares her top tips.
Did you know that Brits spend an average of two hours trekking to …Read More
Last month, a member of the PR team secured a brilliant four page feature for our client, The Folio Society, in The Observer, for their new title, The Snow Leopard. ‘Zen and the art of following in your father’s footsteps,’ which was published on the 8th April 2018, across both The Observer and the Guardian online. We were really excited to see this piece go live here in the office, particularly from a media relations …Read More
This week NME announced the closure of its weekly print magazine after 66 years as part of its move to digital publishing only. NME will have some fellow magazine buddies though, as other British titles – such as Look, Glamour, Newsweek and Loaded – have also too made the jump to the world of digital publishing.
Here at Cherish, we certainly feel a twinge of sadness saying goodbye to NME magazine. It’s like bidding farewell …Read More
2017 was a massive year for innovation, and there were several technology trends that came into focus this year that will shape the industry for years to come. As the year comes to a close, we look at some of the technology trends that have made an impact over the last 12-months.
Artificial Intelligence (AI) research began in the 1950s, and yet it has really only emerged as a game-changing technology trend in …Read More
As a London-based PR agency working with brands across the globe, 2017 was the year when we learned that smart technology would soon run the home; when we pitched stories of AI and VR breaking boundaries in entertainment; when we showcased two-tone jewellery and when we rekindled a love of classic literature. From product launches, C-level executive media tours and experiential marketing pop-ups to thought leadership campaigns, industry trends and proactive press office opportunities, we’ve …Read More
Cherish’s run club is now in its 13th week. We run around Hyde Park twice a week on our lunch hour, gradually going further and getting faster with each session. Every week there are an abundance of high-fives, fist pumps and slightly breathless praise. The club’s long-term goal is to complete a 10k charity run in the New Year, an aim we are tirelessly working towards and on-track to achieve. But it is about more …Read More
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