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#RaidArea51 is digital PR in progress

19/09/2019

RaidArea51 has all the makings of a perfect digital PR campaign.

Tomorrow (20th September 2019), thousands of conspiracy theorists will supposedly storm the Nevada desert to reveal the US secrets stored in Area 51. For those of you closer in age to the area number, this phenomenon may have passed you by but in the new digital world, it’s been on the virtual front page for months.

According to Facebook, there are currently 5000 people …

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I gave up Instagram for Lent and you should too

26/04/2019

I gave up Instagram for Lent.

I never really knew what true craving meant until on Day 1, I popped on my jammies and pulled up the bed covers, and as part of my bedtime routine, I reached for my iPhone to open up a world of beautiful images ready to send me to sleep. The craving was intense. Just one tap to browse beautiful interiors, dream of powder white sands, be creatively inspired by …

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Making a List and Checking it Twice: The Perfect Christmas Product Launch

12/12/2018

The party season is in full swing, decorations are going up and retailers are already pushing seasonal deals – it must mean one thing, Christmas. With the nation hunting down the perfect product to gift their loved ones this festive season, it’s a fight for brands to stand out. From a PR perspective, the festive season begins long before the chilly nights of December, so here’s our advice on how to make the best impact …

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Business Failures: Finding the silver lining

02/08/2018

Failure. It can stop you in your tracks by pulling the wind from your sails. It can be so difficult to bounce back when something doesn’t go to plan. Here at Cherish, if something doesn’t work we have to get back on our feet fast – rethink the idea and take a different approach. We pull the team together and get creative. Most of the time, what didn’t work initially leads to something better – …

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Wimbledon – The Rise of Sport Fashion Trends

13/07/2018

Wimbledon is a renowned British institution and an important date in the annual social calendar. As the world’s finest tennis players descend on leafy London, attention is equally placed both on and off the court. Now a must-attend for any celebrity and the general public, we take a look at the rise of the sport fashion trends and the stand-out fashion disruptors.

Making Match History

 What began as simple medical gauze wrapped around Fred Perry’s …

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Media Spotlight: Broadcast Media Interview with CNBC

04/06/2018

Here at Cherish PR, we love a broadcast media interview. For clients broadcast media interviews can often be that golden opportunity that they feel proud of. One recent broadcast interview we are particularly proud of is a primetime slot with Spoon Guru’s Chairman, Andy Clarke, on CNBC.

CNBC has a whopping average of 104.9 million viewers worldwide, which is mostly made up of senior corporate executives, financial services professionals and high net worth individuals, perfect …

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