AFFINITY

Building Strong Brand Affinity Through Consumer PR Partnerships

The most powerful ideas are born when the right brands come together. As a leading consumer PR agency for digital brands and fast-growth startups, our Partnerships & Affinity service is designed to unlock new opportunities by aligning with businesses that share your values, audiences and ambitions. Whether through brand partnerships, PR partnerships, or targeted media partnerships, we create connections that deliver meaningful content and commercial impact.

The very best brand affinity is built through authentic collaboration. At Cherish, we look beyond the obvious to identify partners who not only complement but also enhance your brand’s reputation. By matching your business with organisations that impress your target audience, we help you to extend reach, build trust and spark consumer interest in ways that traditional campaigns can’t achieve on their own.

Our experience extends from consumer lifestyle PR to consumer tech PR but our partnerships can put your brand in front of entirely new markets. From co-branded campaigns and influencer collaborations to smart content swaps and media partnerships, our approach is always strategic, creative and tailored to your commercial goals.