Cherish PR

WE’RE TRUE CONSULTANTS

As a trusted partner to our clients, we get under the skin of the brand.

We start by understanding clients’ commercial goals, identifying opportunities and addressing challenges. Then we apply our media and market knowledge to select the right channels and create the right stories.

And finally, well, it’s a mix of resourcefulness and initiative, a bit of entrepreneurialism, lots of dogged determination, pots full coffee and the odd chocolate biccie… or three.

Some of the tactics we use

Media Relations

We apply “the halo test” to our media relations. Halo is stand-out, in-depth coverage that explores benefits and differences, that brings brands to life and delivers recommendation. It’s coverage that grabs attention, shifts perception and changes behaviour. It’s media relations at its best.
Social & Content

Content and sharing is developed and delivered as part of every campaign. From idea to execution, how can we create fresh content, drive social engagement and spread the word through “people channels”, simultaneously? It’s joined-up PR for multi-connected audiences.
Consultancy

We’ve a smart, senior team that thinks strategically about our clients’ businesses. We apply our experience with media and consumers to help shape the right communications strategies and messages for market.
Digital & Bloggers

We were born out of the digital economy, growing web brands and supporting tech innovators. Our digital publicity campaigns naturally feature influencer strategies and blogger relations, and are focused on traffic, SEO, registrations and sales.
Affinity

We’ve worked for some of the UK’s leading media owners so we understand the media from the inside out. We don’t just pitch the media, we look for partnerships and opportunities for affinity between brands.
Events

Breaking a Smurf Guinness World Record, creating an inflatable bubble in Selfridges or hosting a “women in politics” conference, our events are always varied but we’ll never lose sight of how our events change perceptions.
Issues

Sometimes staying out of the media is as important as getting in. By establishing protocols and practices and being on call, we have helped our UK and international clients through some very difficult media periods.
Measurement

Cherish runs its own in-house metrics and measurement service which guarantees quality as well as quantity of results. Simple, unique and applied as standard.

Be Passionate, Be Committed, Be Inventive, But Above All, Be Smart

We’re a growing agency that prides itself on delivering PR with
Passion / Commitment / Intelligence

It’s our DNA and whether that manifests as “going the extra mile” or “giving great counsel” the results we achieve and the service we provide are second to none.